Want to improve your app’s growth?
Uncover insights with an app audit 🔎
Join over 379 app founders who have maximized their app's impact with my in-depth analysis and actionable insights. Helping to make sure your app stands out, attracting more users, and achieve higher rankings.
A few results I've achieved for clients this year (2024)
Transforming a Paywall:
Just Moved the ‘X’ to a Word
The client wanted to boost conversions on their main paywall. With one subtle change, users paused to consider the offer rather than instantly closing it by tapping the ‘X.’ This adjustment alone led to nearly a 27% revenue increase for the client
From Ratings to Rankings:
Removing Filters to Let Ratings Breathe
I noticed this client’s app had thousands of downloads, but ratings were limited by two filters. Since users loved the app, we removed the filters, letting the prompt appear naturally. The results were profoundly still positive, giving the app a boost in rankings.
Turning Delete Attempts into Profit
Users were uninstalling and reinstalling the app, hoping to reset a timer, only to realize it didn’t work. This presented the perfect moment to introduce an incentive to keep the app and upgrade to Pro, resulting in one of the better incentives of the app to retain the user the first download.
From Screenshots to Installs: Ignite the Flair
The app had strong potential, but the screenshots weren’t clearly conveying its value. By highlighting key features and refining the personalize visuals of the features, the app saw a steady climb in downloads.
What app founders are saying 🎙️
Wow, I really appreciate this quality feedback, thank you so much for putting it together! I’m definitely going to change a few things based on this.
Titan Workouts
Hey Mark, thank you so much for the detailed walking through. It’s great to hear your feedback and awesome suggestions. I think your points are spot on and really shows your expertise in ASO and app store in general. Love it.
Posturenet
Thanks for taking the time, it was really nicely thought out and we really appreciate it!
Ohms Breathwork
I was skeptical at first, but Mark exceeded my expectations. His expertise and actionable tips made a huge difference.
Avare
I can’t express how thankful I am for the incredible feedback from Mark! Initially, I wasn’t sure what to expect, but he was full of practical advice and clear steps that I can immediately implement. His suggestions were exactly what I needed. Highly recommend his service to any app founder looking to make real progress in ASO!
16 8 Fasting
Mark was very helpful for me to discover what my App Store page was missing and he came with concrete actionable items to start the improvements.
Lens Buddy
👋🏼 Hi, I'm Mark
Mobile Otimization Strategist
I've been a pioneer in the web and mobile industry since 2008, consistently generating innovative ideas and executing solutions efficiently. Over the years, I've created two first-to-market YouTube tools and over six mobile apps across various categories.
Realizing that many app founders were unaware of ASO's significance, I dedicate myself to educating them on its importance. My approach has highlighted ASO's impact on app success. I've worked with over 350 app founders on multiple projects, helping to amass over 75 million downloads. My ASO strategies have been labeled "Innovative & Insightful" by peers, driving success and setting new standards in the industry.
Tools I Trust for ASO Success 🌱
🔗 Keyword Research
I use Astro to fine-tune my keyword research. An affordable tool with ongoing updates, offering analytics, rankings, and more for each keyword. A sure 🔥 way to organically grow fast.
🔗 Ai ASO Optimizier
I created this AI tool as a helpful resource for ASO. It's not perfect, but it can assist in generating ideas and guiding your strategy, offering support without getting in the way.
Frequently Asked Questions (FAQ)
What is an ASO insights app audit?
An ASO insights app audit involves a thorough review of your app's title, subtitles, screenshots, and overall presence on the app stores. I share the latest trends and guidelines from iOS and Android, I identify optimization opportunities to enhance your app’s visibility and ranking, driving more organic downloads and user engagement. Think of a bringing in an expert for your current strategy.
What makes your ASO consulting different?
My persistence and determination. I think outside the box. My approach is not just about following best practices; it’s about innovating and customizing strategies that are unique to your app and target audience.
Can you work with any app?
No. My approaches are tailored to the unique needs of each app founder, considering the app’s lifecycle stage, current challenges, and goals. This personalized approach ensures I provide the best strategies for your specific situations.
How long does it take to see results?
Some changes can yield instant improvements, like paywall improvements or metadata updates. However, other strategies might take a bit longer to show results, such as a full app audit and a comprehensive optimization plan. It really all depends on the project scope, let's chat to find out.
What services do you offer?
I offer a range of ASO services, including keyword research, app audit, metadata optimization, competitor analysis, paywall optimization, onboarding flows, business development, and personalized coaching.
How much does it cost for your services?
ASO Insights Roast ~ $29 ~ Get started here!
Personalized ASO Services:
The cost varies because each app and app founder are unique. I work around different budgets and offer flexible pricing depending on several factors, such as the complexity of the project scope, and your specific needs. My goal is to provide value that fits within your budget while delivering the best results for your app’s success.
Do you offer ongoing support?
Yes, I offer a personalized experience with ongoing support to ensure your app continues to grow and succeed. I'm here to assist you every step of the way, adapting strategies as needed.
Want to stay up to date with ASO best practices & tips?
Subscribe to my free ASO newsletter to learn what it takes to rank high in the App Stores.
Check out my YouTube channel for webinars, videos on best practices, and more.
Follow me on X @marklive for the most up to date best tips and strategies I provide for free.
Use my free AI ASO tool for strategy ideas, keyword suggestions, etc.
Can you help with copywriting for keywords, onboarding, paywall, etc?
Of course, let's chat. If you're needing help with conversions & KPI's beyond the app stores, let's explore where your app can gain the most benefit. Book a discovery call.